Bira 91 is an Indian beer brand.
* Sofina has an observer seat in the decision-making bodies of the company.
Founded in 2013, Bira 91 is an Indian beer brand that started with a portfolio of premium products and progressively expanded into mass-market. The brand stands out by a clear product range of essential and flavourful beers (blonde, white, light, strong, IPA) and a differentiated marketing strategy.
Sofina invested in the company in 2018. Other investors include Sequoia Capital and Kirin Holdings.
India | 2018